Search Engine Optimization (SEO) is how we get your website to rank higher in web searches.What is SEO? Glad you asked, in a nutshell it's how we optimize your website to be found, read and trusted by Google and the search engines and therefore ranked higher in relevant searches. Google is amazing but when you get down to it, is basically a big popularity contest. The most popular (highly ranked) sites simply have the most votes.
The "votes" are a combination of on-page SEO, which is basically the things that you say about your website on your website. Everything that's right there on the page and that can be seen by a viewer; the keywords, content, headlines, formatting, etc. And then there's the off-page SEO. Which is basically what other websites out on the internet are saying about your website by way of backlinks and citations. Now not all backlinks are created equal and some are better than others. To put another way, some backlinks are worth more "votes". Our team will optimize your webpage in order to get the optimal number of high ranking "votes" needed to beat your competitors and therefore rank higher in searches. We help our clients gain more customers and increase revenue, everything we do has those goals in mind. We help our clients dominate their local market, gain valuable marketshare over the competition and expand into new markets. Most of what we do focuses on finding out what your competitors are doing, simply doing more of it and doing it better than they are. With the right tools and knowledge we can see what you're competitors are doing, where they are listed and linking to and we just do better. More and better is the recipe for success. |
|